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We help clients to generate sales leads and to support their sales
process through web sites and online activity. This includes:
Article Marketing
Andy is a former journalist and we have others who can help generate
high quality relevant articles for your business. These articles
will sit on the web pointing back to your site. Your prospects and
clients will easily find these resources and be directed to your
web pages. These web pages need to be tailored to ensure that your
visitors do what you want them to do...
Landing Pages
We help clients to develop new pages on their web sites that are
especially tailored to maximise the opportunity to generate a lead.
Most web pages provide general information. Landing or squeeze pages
are especially optimised to firstly attract visitors that are most
likely to buy, and in turn to make it easy for them to take an action
that allows you maximise the chance of a sale. These pages are perfect
destinations for people coming from your online articles or from
you pay per click advertising such as Google Adwords...
Pay Per Click lead generation
Most web sites and online strategies are focussed on attracting
traffic. We help clients attract the people who are most likely
to buy. A good Adwords or pay per click (PPC) advertising strategy
along with good Landing Pages and a great lead conversion system
will help fill your company's pipeline...
Online Lead Generation
Web users don't like to be sold to. The most effective tactic is
to attract your buyers when they are researching options and to
be helpful and informative. In this way you hook them in your marketing
net. In turn, you need to have in place systems that allow you to
gently convert this interest into a sale. Techniques include:
- Twitter opportunity monitoring
- Social media lead development and opportunity monitoring
- 'Lurking' on forums and bulletin boards
If you would like help with any of the above, contact us directly
on 0870 710 2233 or click on the Contact option above.
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